What is Public Relations?

PR is an organized action which is done willingly.
It's a study which consists of research and analyse.
It sets a mutual benefit between a corporation and it's target audience.
Listening ability is highly required for a communication expert. So, PR contains a two way communication.
PR is not just to give information after a decision, it also requires consultancy and solution to problems. To sum up, PR is a management function.

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